The Ukrainian city of Lvov installed a super-size crossword. The puzzle covers the entire side of a residential tower block that’s approximately 30 meters tall. During the day the crossword appears empty - with the answers lighting up at night. The questions for the puzzle are located in different point of interests of the city: monuments, theatres, fountains etc. so people walking around the city can try to solve the puzzle and write down their answers. All for no other reason than to give poeple something interesting to do!
US Pizza firm Papa Johns hijacks the Superbowl news agenda for a second year running with another smart idea - a national bet on the Superbowl coin toss to win free pizza.
The mechanic is simple - log in to vote and then the call with the most votes will be the official ‘guess’. Then, if that flip is right during the Superbowl, everyone who voted gets free pizza and soda.
Source: Perez Hilton
The world’s largest video game controller is unveiled at London’s Liverpool Street Station to celebrate the launch of the new Guinness World Records 2012 Gamer’s Edition book.
Created by British engineering student Ben Allen, the fully functional joypad is 30 times the size of a standard NES controller, measuring 12ft x 5ft 3in x 1ft 8in.
Via: Daily Telegraph
A British sprinter who offered himself for sponsorship via an online eBay auction has finally secured a deal to pursue his Olympic dreams.
James Ellington resorted to the unconventional method of attracting a sponsor on a site after he missed out on fundraising opportunities due to injury.
The athlete - a 100m, 200m and relay sprinter - went up for auction in December with a £30,000 reserve. When the 10-day auction closed on December 17 the highest bidder had offered £32,500, but it turned out to be a hoax.
Ellington’s dreams of winning a medal seemed severely jeopardised until the founder of global brand King of Shaves, Will King, stepped in yesterday and offered him a genuine deal.
via Mail Online
Who said books were boring? Clever animation brings a bookstore to life to promote Type Books in Toronto.
Protesters ready igloos to Occupy Davos ahead of the Global Economic Forum.
When fully erected, Camp Igloo will include two heated teepees and a field kitchen alongside the ice houses to sleep about 50 people in sub-zero temperatures, activists said. Davos, which brings together politicians, central bankers and business leaders, has become a byword for globalisation.
Credit: Arnd Wiegman/Reuters
Wimpy (South Africa) wanted to let visually impaired people know that they offered braille menus in all of their restaurants. To spread the word they created braille burgers that blind people could actually read.
Barbie has been an astronaut, an architect, a NASCAR driver, and a news anchor.
Now, there’s an online movement to get her to attempt what could be her biggest feat yet: going bald to fight cancer.
A Facebook page titled “Beautiful and Bald Barbie! Let’s see if we can get it made” was started a few days before Christmas. By Wednesday afternoon, the page had more than 16,000 fans. The goal is to get toy maker Mattel Inc. to create a bald Barbie in support of children with cancer.
Source: Republican American
Huffington Post reports that Paris’ Musee d’Orsay are threatening legal action after French lingerie company Etam sent three models to strip off to their underwear in the art gallery for a viral.
In the video, which has picked up 500,000 views, the models walk into the gallery in coats and stilettos before revealing their lingerie. The girls nervously walk up and down the gallery before running out of the museum.
The museum want the video taking down from Etam’s webpage but there are already several clones of the film indexed on YouTube.
Doubtless Etam will be delighted at the fresh round of interest in the stunt.
As part of what the country is calling “the world’s most democratic Twitter experiment”, a different Swede takes sole control of the nation’s official Twitter account each week, sharing their daily experiences and opinions and recommending things to do and see where they live.
Since the project started, @sweden’s follower count has shot up to almost 17,000 from about 8,000 in early December.
Zambia’s tourism minister makes a bungee jump as a reassurance of the sport’s safety after a 22 year old Australian woman’s bungee cord snapped during a jump over the Zambesi River on the border of Zimbabwe and Zambia.
via Channel 4 News
McDonald’s are hoping to score some points with parents by replacing the usual plastic toy in a Happy Meal with a book.
The burger chain will give out 9 million Mudpuddle Farm books, written by Michael Morpurgo, over the next four weeks, having signed a tie-up with publisher Harper Collins.
The Daily Telegraph reports that this “is the latest attempt by McDonald’s to improve its reputation, following the decision to sell only organic milk, print calories on its menu boards, and refurbish all of its outlets.”