March 2012
82 posts
A day in the life of the internet
via Digital Buzz
Turning the homeless into 4G hotspots
Advertising agency BBH launched an initiative that gives out wifi hotspots to homeless people with the profits going to charity.
Wired reports: ‘The idea is that you pay the homeless person a small fee in return for being able to sit near them and access your email.
The initiative builds on the idea of street newspapers, such as The Big Issue, created and sold by homeless people.
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WatchDominic Wilcox was challenged by McVitie’s to create some British themed creations using their Jaffa Cakes.
some delicious pictures here on his blog
